1. What This Covers
A cookie is a small text file a site asks your browser to keep, so that something can be remembered between one page and the next. This policy also covers the technologies that do the same job by other means: local storage, session storage, and the tracking pixels an embedded third-party widget can load.
It applies to xovotechnologies.com. It does not cover a system we have built and deployed inside a client’s own environment, which runs under that client’s policies. It sits alongside our Privacy Policy and GDPR page.
2. Our Approach
This is a marketing site with no login, so there is no account to keep you signed in to and nothing this site needs to remember about you personally between visits. That removes most of the reasons a site sets cookies at all.
What remains is analytics and a small number of embedded tools. We do not sell cookie data, we do not run advertising or retargeting pixels, and we do not build behavioural profiles for sale or exchange. Our analytics loader is also deliberately late: it does not fire on page load at all, only after you interact with the page, which means a visitor who reads one page and leaves is typically never counted.
4. Third-Party Services
Three third parties can set a cookie through this site, and each is named above rather than hidden behind a category label:
- Google Analytics 4, loaded through Google Tag Manager, for visit and page-level statistics.
- Calendly, whose scheduler is embedded on the demo booking page and nowhere else.
- YouTube, on the pages where a video is embedded.
We do not sell cookie data to advertising networks, and we run no advertising or retargeting pixel on this site. Each third party above processes what it collects under its own privacy policy, which is worth reading if that matters to you.
5. Consent and Legal Basis
Under the UK Privacy and Electronic Communications Regulations and the equivalent EU rules, cookies that are strictly necessary to deliver a service you asked for can be set without consent. Everything else, analytics included, requires consent first.
If you want the optional cookies gone, the browser controls in the next section stop them, and blocking them costs you nothing: no feature of this site depends on analytics, and the pages read the same way without it.
6. Controlling Cookies
Every major browser lets you block or delete cookies, and the setting applies to this site whatever we do. Menu names move between versions, so treat these as the route rather than the exact wording:
Chrome
Settings, then Privacy and security, then Third-party cookies.
Safari
Settings, then Privacy, where you can block all cookies and manage stored website data.
Firefox
Settings, then Privacy & Security, under Enhanced Tracking Protection.
Edge
Settings, then Cookies and site permissions.
Google also publishes a browser add-on that opts you out of Google Analytics across every site that uses it, which is a more durable answer than clearing cookies each time.
7. Do Not Track and GPC
Browsers can send a Do Not Track header or a Global Privacy Control signal. There is no agreed standard for how a site must answer DNT, and most sites ignore it, which is worth knowing rather than assuming it protects you. The most reliable control on this site remains blocking the cookies themselves in your browser.
8. Changes and Contact
If we add or remove a service that sets cookies, this page changes with it and the date at the top moves. There is no separate notification, so the date is the thing to check.
Questions about anything on this page:
contactus@xovotechnologies.com